Job Vacancy: Content Marketing Specialist

We’re a leading company in the petroleum industry and we’re looking for a content marketing specialist to join our team at our Durban head office.

The successful candidate will be working closely with the Manager: Media and Marketing to create memorable marketing material, for online and offline channels.

For a detailed description of what we require, please see below…

Content Marketing Specialist at SA Oil

Roles and Responsibilities

Candidates should be critical thinkers, with a passion for social media and content marketing. Ideally, you will have journalism or brand copywriting experience (online or print) with a flair for crafting genuinely creative content, and a knack for finding intriguing angles in a B2B space.

The successful applicant will have excellent editing, writing and core journalism skills, knowledge of content management systems, digital media trends, and understand the basics of SEO.

Content Creation

  • Developing daily, original storytelling for the latest digital media platforms
  • Helping grow the company’s reach and engagement through editorial content in line with KPI metrics, increasing interaction and brand consideration
  • Researching and writing content for infographics, blog, newsletters, video, print media and other platforms, in line with content marketing strategy
  • Craft content in line with SEO principles
  • Read and interpret web and social media analytics and use it to enhance content generation.

Marketing Administration

  • Uploading content to website and social media, and social media moderation
  • Contributing fresh ideas to brainstorming and other marketing planning sessions
  • Assisting with ad hoc marketing activities, as required, e.g. market research, sourcing quotes, compiling media packs, maintaining press clippings book, marketing databases, analytics reporting, etc.
  • Research current industry trends via print media or online.

Requirements

  • Degree in English, journalism or communications
  • Solid working knowledge of WordPress or similar content management systems
  • A portfolio demonstrating published creative works.

Personal Skills/Attributes

  • Ability to work independently and as part of a team
  • Organised and deadline driven
  • Creative and innovative
  • Honest and transparent
  • Sense of humour.

In addition to a competitive salary, we offer a pleasant working environment and company culture.

Please send your CV, including a clear recent photograph, to careers@saoil.co.za

Find out more about SA Oil here